HTC

EMEA PARTNER TOOLKIT & MANAGEMENT

DELIVERABLE
• Build of brand material & market conversations against up to 5 phone launches a year.
• BTL approach followed ATL campaign work
• Toolkit across all channels for 24 markets including training for retail sales team.
• Timing: 8 weeks from key visual to kit distribution.

SOLUTION
Business pain points addressed through market specific needs delivered with in the overall toolkit kit of parts.

  • Agreed toolkit to market – supplied to central team for distribution
  • Materials from digital to video, print and social with event support builds.
  • Multi Agency lead management
  • Sales focussed programmes outlined as part of the toolkit supply
Case study